Revolutionizing digital asset management to drive operational workflow and create new business opportunities.

Written by Chris Simons, Harris Corporation

There are clear lessons to be learned if you look broadly at the way consumers have changed their media consumption patterns, and the impact it has had on the production and distribution of content. These lessons reflect a business management process known as “Just in Time.”

In order to keep up with today’s fast-paced, technology-driven environment, successfully management of content means not only efficient storage and retrieval, but being able to automate the process of preparation and distribution as well.

Whether it’s Web-based or enterprise content management, the ability to expand DAM workflows through automation, to quickly and effectively find, repurpose, and reuse content is critical. Doing so could mean the difference in bringing a news story to air, attracting and maintaining your client base, or efficiently collaborating and sharing valuable assets.

Learn more about this shift toward “Just in Time” by joining Harris over lunch at Createasphere’s DAM Conference in Los Angeles on Wednesday, February 22nd at Noon.